Hannahs – Back To School

The end of the summer holidays is when Kiwi kids traditionally swap jandals for shoes again. So when Hannahs asked us to create a campaign promoting its Back To School range we decided to help one depressed jandal address his abandonment issues.

These films received 500K online views in less than 3 weeks with a media budget of just $20K. And the jandal is feeling much better

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